Apple has introduced its new range of iPhones, showcasing a range of new colours and some impressive technology.

The Cupertino tech giant has upgraded the camera, battery and safety capabilities of its new iPhone models.

WATCH THE VIDEO ABOVE: Sunrise consumer correspondent Shaun White checks out Apple’s latest tech.

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The iPhone 14 and iPhone 14 Plus models will be available in midnight, blue, starlight, purple and red in multiple storage capacities.

The higher end iPhone 14 Pro models will come in four different colours: black, silver, gold, and a new purple.

It will come in two distinct sizes: the standard Pro is 6.1-inches, while the Max and Plus versions measure 6.7-inches.

The iPhone 14 will start at $1399 in Australia and is available to pre-order from 10pm on Friday, September 9.

Apple revealed the new range will also have an in-built system that will work with emergency responders during emergencies in remote areas.

It also said that in some situations, users will be able to use its FindMy app to share their location via satellite when they have no other connectivity.

At the highly-anticipated launch, Apple also showed a trio of new Apple Watches, including a new Watch Ultra model aimed at extreme sports and diving.

The Ultra has a bigger battery to last through events like triathlons and better waterproofing and temperature resistance to operate in outdoor environments, as well as better GPS tracking for sports.

The new Watches include an upgraded budget model called the SE and a Series 8 Watch with crash detection and low-power mode for 36 hours of battery life.

Everything Apple announced

iPhone 14 and iPhone 14 Plus

iPhone 14 will be available on September 16, and starts from $1399. Colours include midnight, blue, starlight, purple and red.

iPhone 14 Plus will be available on October 7, and starts from $1579. Colours include midnight, blue, starlight, purple and red.

iPhone 14 Pro and iPhone 14 Pro Max

iPhone 14 Pro will be available on September 16, and starts from $1749. Colours include black, silver, gold and purple.

iPhone 14 Pro Max will be available on September 16, and starts from $1899. Colours include black, silver, gold and purple.

Apple Watch

Apple Watch SE (40mm) will be available on September 16 and starts at $399.

Apple Watch Series 8 (41mm) will be available on September 16 and starts at $629.

Apple Watch Ultra (49mm) will be available on September 23 and starts at $1299.

All available to order from today.

AirPods

AirPods Pro 2nd Generation will be available on September 23 and are priced at $399.

AirPods 3rd Generation with Lightning are priced at $279, and $289 with MagSafe.